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Netflix Orders Competition Series Based on Hasbro’s “Monopoly,” Produced by Studio Lambert
The Apex Times

THE APEX TIMES

Culture/The Apex Times/Jul 13, 2:54 PM EDT

Netflix Orders Competition Series Based on Hasbro’s “Monopoly,” Produced by Studio Lambert

The project, built around the classic board game, is set up as a reality-style contest with Studio Lambert and Hasbro Entertainment credited behind the series.

Netflix is moving ahead with a competition series based on the board game “Monopoly,” according to The Hollywood Reporter. The report says the unscripted show will be produced by Studio Lambert, the production company behind other large-format reality franchises, and Hasbro Entertainment, the media arm tied to the company’s games portfolio.

The series is described as a competition format that centers on the familiar “Monopoly” concept and branding, including the idea of players starting from “Go” as they work through the game’s core rules and progression. In this setting, those mechanics are adapted into an elimination-style contest structure for Netflix audiences.

The Hollywood Reporter’s report places the project within Netflix’s ongoing slate of game-adjacent and franchise-based reality programming, where recognizable commercial properties are turned into competitive television. The “Monopoly” brand is one of the most widely known board games in the United States, with longstanding mainstream visibility tied to Hasbro’s publishing and licensing ecosystem.

Studio Lambert and Hasbro Entertainment are credited as the series’ production partners, with the collaboration reflecting a common industry approach for major game IP. By tying a major streaming platform to a board-game property, the series aims to translate established name recognition into a format that can sustain multi-episode competition.

Netflix has not publicly detailed additional elements such as cast, premiere date, or episode count in the information provided in the report. As with many production announcements, additional terms and creative roles typically follow through later announcements, including casting and showrunner and production team updates.

The project also carries implications for licensing and brand management, since “Monopoly” is a commercially active game property with decades of marketing, rules, and related merchandising. A streaming adaptation generally requires coordination across IP holders and rights partners to ensure that gameplay concepts, visuals, and branded assets are used consistently.

With production underway or planned, Netflix and its partners will also need to translate a tabletop property into a television-ready competition structure, including adapting how decisions, money themes, and property acquisition are presented on-screen while maintaining broad audience legibility.

Further details on the “Monopoly” competition series, including rollout timing and participating contestants, would be expected as Netflix and the producing companies release additional information.

Why It Matters

  • Turning a major board-game franchise into a Netflix competition series underscores how streamers continue to lean on widely recognized consumer brands to build audience reach.
  • The Studio Lambert and Hasbro Entertainment partnership highlights the role of IP holders and established unscripted production companies in translating game mechanics into television competition.
  • Because “Monopoly” is a long-running mainstream brand, the series can influence how the game’s imagery and rules are marketed and perceived by new audiences.
  • The announcement suggests Netflix intends to expand its unscripted lineup with franchise-driven formats, a strategy that typically requires coordinated rights management and brand approvals.
  • Additional production details such as premiere timing and casting will determine how quickly audiences can evaluate the show’s approach to the classic property-holding competition.

Sources

Key Facts

  • Netflix has ordered a competition series based on the board game “Monopoly.”
  • The project is reported to be produced by Studio Lambert.
  • Hasbro Entertainment is credited behind the series.
  • The reported concept adapts the game’s “Go” starting point into a competition format.
  • The Hollywood Reporter reported the development on July 13, 2026.